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Masai journal

Lingering lights

Discover a new collection of perfect summer favourites in brilliant colours and vibrant prints inspired by the Danish late summer.

From feminine dresses and tunics to timeless tops, light knits and more, in brilliant colours and vibrant prints - everything you need for a timeless and stylish summer wardrobe.

An instant classic

Some prints evoke a sense of timelessness and become instant classics. This print is one of them: a delicate and delicate work of art that evokes the Danish late summer, where beautiful coastlines and orange-red sea buckthorn re-energises you.

Orange is the new black

Deep orange meets petroleum blue in this season's most vibrant yet calming colour combination. Suddenly orange really is the new black.

Enjoy the simple choices

With the new collection, it's never been easier to create a smart and personal style with effortless comfort and elegance. Just take the beautiful petrol blue shades and mix and match them for a simple and casual look that makes you stand out.

And remember, just because it's simple and casual doesn't mean it's lacking in style.


Masai stories

Meet Cristina Santos

It's important for us to have long-term relationships with the people who are part of the process of creating our clothes. A key person in this process is Cristina Santos, who has worked with Masai and the production of our jersey styles for more than 23 years.

Artistic prints and everyday creativity

True creativity lies in everyday life. Every time we decide to dress a certain way, every time we add a piece of jewellery, we make a creative choice.


Blooming bohemia

We celebrate creativity and art, and every print is a portable work of art. We leave the interpretation to you.


Create a cool, feminine and effortless look with a matching jacket and trousers. Take this elegant and casual set in soft and comfortable denim, decorated with artistic and poetic bird prints. Wear it together or separately for stylish looks with plenty of personality.

Perfect layers

A quilted waistcoat, a cosy knit and light coats are all perfect layers to transition between seasons. Find your new favourites and enjoy how you can create effortless and stylish looks for the transition between seasons with beautiful layers.


Sometimes a masculine cut is the most feminine. This black coat adds timeless elegance to your style and will effortlessly follow you season after season. Complete your look with an elegant scarf.

Timeless summer

Combine cool knitwear with classic stripes and vibrant prints for a relaxed and luxurious effect.


Give your wardrobe a breath of fresh air with beautiful shades of purple. Steal the spotlight with this dress made from soft jersey. A feminine dress for those days when you need to wear colour in your life.

Feel well dressed and comfortable

Masai shapes

Explore our unique fits and find the shape that matches your figure and personal taste. Whatever you choose, the clothes are beautiful and comfortable to wear.