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Artistic prints and delicate colours for bright summer days

Nordic serenity

Bring summer vibes to your wardrobe with a collection inspired by warm sunny days and long, light summer nights. The look is artistic, hand-drawn prints, light and airy dresses, smart shorts and trousers, beautiful linen and light knits – everything you need to dress for summer.

Masai summer collection

Nordic serenity

The collection brings you a wealth of fabulous, summery styles in delicate colours and airy fabrics.


Summer’s fresh new print is a hand-drawn work of art – perfect in a smart matching set from head to toe.

The Little Black Dress

Here's our take on 'The Little Black Dress'. A stylish and versatile black dress that you can wear for any occasion – both casual and smart. The dress is designed in crisp and soft cotton with discreet side pockets and elastic at the bottom, so you can create a flattering balloon effect.



If you’re only going to wear one dress this season, let it be this one. Designed in soft, light viscose with glittery silver dots in a classic straight cut, this is the perfect dress for warm summer days and long, light summer nights.

This season's parties

The collection features a wealth of elegant and feminine dresses designed to be utterly comfy – perfect for this season’s many parties.

The scent of summer

A collection packed with fabulous summer styles in buttery soft jersey, crisp cotton, natural linen and airy viscose, all in delicate and feminine colour combos. Enjoy mixing and matching them for a smart, personal and summery look.


Delicate colours

Delicate lavender, notes of green and cream... this collection is a veritable buffet of delicate, feminine and subtle colour combos.

Easy summer dressing

Beautiful and natural linen

It’s no secret that we love linen, and this season we bring you a wealth of lovely new linen styles in delicate, feminine colours and flattering shapes.

Fabulous and feminine

Flattering shapes, beautiful colours and elegant details. This collection has it all. Check out this pretty, feminine embroidered floral print. Perfect for any occasion, whether it’s a big party or a more intimate event.